Sep 11, 2013 | B2B Marketing, Content marketing, Uncategorized
Guest blog from Rob Skinner, MD at Skout PR, a specialist business to business PR, social media and digital content consultancy. This is the second in our series on delivering B2B content marketing. In the first post we touched on the challenge of making your B2B...
Sep 4, 2013 | B2B Marketing, Content marketing, Uncategorized
Guest blog from Rob Skinner, MD at Skout PR, a specialist business to business PR, social media and digital content consultancy. Research from the Content Marketing Institute and the Direct Marketing Association revealed that we are content hungry nation of B2B...
Jun 7, 2013 | B2B Marketing, Uncategorized
Robert Mullins, co-founder of the Raspberry Pi Foundation: Shaping the Future of the UK IT Sector Robert updated us on their fantastic progress since the launch of the Raspberry Pi computer in February 2012. Manufacturing is now in the UK by Sony who produce...
Apr 7, 2013 | B2B Marketing, claire grove, Uncategorized
Goals. You gotta have goals…. Guest blog from Claire Grove, EMEA Customer Reference Manager from Juniper Networks. Although customer reference programs rarely operate to a ‘one-size fits all’ model, you now know some of the key areas you need to consider to gear your...
Apr 1, 2013 | B2B Marketing, claire grove, Uncategorized
It’s more than just case studies you know!! Guest blog from Claire Grove, EMEA Customer Reference Manager from Juniper Networks. Claire provides some handy tips, in the lead up to our event on April 16th Welcome to the big time! Look at the jobs on LinkedIn and a host...
