BASDA Annual Summit 2025
‘‘AI Transformation: Harnessing the Future of Business Innovation’‘
#BASDASUMMIT2025
Date: Wednesday, 30th April
Where: The Wellcome Collection, London
This is an all-day event, starting with the BASDA AGM and finishing with a networking reception
As artificial intelligence (AI) continues to revolutionise industries, this year’s Summit is designed to explore the latest trends, opportunities and strategies for leveraging AI to drive business growth. Attendees will gain insights into how AI can optimise operations, improve customer experiences and fuel innovation. With advancements in AI technology such as generative models, machine learning and automation, the day will highlight real-world applications and opportunities for your business.
Panel sessions will cover “Navigating AI Trends for Business Growth”, where industry experts will discuss practical strategies for integrating AI and “Investing in Tech: Insights” a discussion on what investors look for in AI-driven companies, from innovative business models to scalable, data-centric solutions.
This Summit aims to help our members and business leaders understand that AI is not a threat but an unprecedented opportunity for those who embrace its potential. Attendees will leave with actionable insights on how to adopt AI responsibly and effectively, positioning their organisations for long-term success in the AI era.
BASDA has taken onboard member feedback and this event incorporates the topics that are key to members’ businesses in both the near and medium term – providing access to speakers and panellists along with valuable networking with peers during and after the main event.
Cost to Attend:
Members Rate: £99 + VAT + Eventbrite fees
Non Members: £149 + VAT + Eventbrite fees
Booking closes: 9am 25th April 2025
We’ve kept costs down and held the price steady, so you get the same great event at no extra charge. And… if you are booking for more than 1 attendee from your organisation use the code ‘MULTIPLE‘ at checkout to avail of a discounted rate of 15% on your booking.
Summit Agenda
Time
Session
09:00 – 09:30
Registration, Breakfast and Networking
09:30 – 10:00
BASDA AGM
10:00 – 10:30
Welcome & Opening Remarks by Kevin Hart, CEO & Executive Chairperson, BASDA
10:30 – 11:30
HMRC: Strategic Priorities & Direction of Travel – The Key Role of External Software & Services
Jonathan Athow, Director General of Customer Strategy and Tax Design, HMRC
11:30 – 11.50
Coffee Break & Networking
11.50 – 13.00
Navigating AI Trends for Business Growth – How AI can be at the forefront of growth
13.00 – 14.00
Lunch & Networking
14.00 – 15.30
Investing in Tech: Insights
15.30 – 16.00
Closing Remarks
15.45 onwards
Reception & Networking
By Attending you will
- Hear first-hand experiences and gain practical and insightful information, enabling your organisation to be aligned and understand opportunities to innovate and collaborate through HMRC’s vision and key supporting programmes.
- Hear from key specialists about AI needs and opportunities along with the developing landscape that is, and will further, transform business operations.
- Have the opportunity to meet with peers from across the industry and enjoy networking
Benefits
Access to valuable insights to help ensure that your business is/will be fully fit for purpose to fully capitalise upon future needs and opportunities
Receive guidance and advice from industry experts, speakers and your peers throughout the day
Network with your peers – extend your business and personal network
Previous Attendees Say…
‘ My observation is more about the way that BASDA came across on the day….I’ve been attending the Annual Summit for a number of years, there’s no doubt in my mind that in the last couple of years BASDA is showing a growing confidence in itself. This growth reflects well on the organisation and, more importantly, elevates the status of the Association in the eyes the external attendees.’
‘The talks assisted us in future business strategic planning and the event was a great way to network with other software providers that face similar issues to ourselves.’
‘ Really varied bunch of topics. Learned about lots of areas I wasn’t familiar with before.’
‘ The summit educated me and demonstrated that by attending I would be better placed to service my clients in the future.’
Confirmed Speakers
Jonathan Athow
Director General, Customer Strategy and Tax Design, HMRC
Jonathan re-joined HMRC in October 2021, prior to that he had roles at the Office for National Statistics and HM Treasury. He holds responsibility for a group of teams that use customer insight to design better tax strategy, assurance, policies, products, and processes that meet customer needs, make it easier for them to get things right, reduce the risk of honest mistakes and opportunities to dodge tax.
He advises ministers on UK tax policy, and works internationally to improve the global tax framework, while producing the strategy for all HMRC’s core functions, not just its tax operation.
Kevin Hart
CEO & Executive Chairperson of BASDA
Kevin has served on the General Council for 15 years as Chairperson for the past 12 years and was appointed CEO over 2 years ago.
Kevin has worked in a number of senior capacities for several blue-chip companies across several sectors and is currently Business Development & Strategic Account Manager at Nest. With a passionate belief that BASDA has a crucial role to play in the business software industry, punching well above its weight, Kevin is committed to delivering incremental value to members including a more diverse and representative General Council.
Book Your Place
All bookings are made through Eventbrite.
Tickets can be purchased up until 9am 25th April 2025